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All The Questions

What does CYO stand for?

We’re all about make-up your way and that doesn’t stop at the products, even our name is up to you. Create, Colour, Call It Your Own. Let’s Make It Up Together…

Who are CYO products for?

Want to break hearts, rules and boundaries? Want to freefall out of your comfort zone and highlight every perfect imperfection? Create limitless looks and finishes with versatile make-up? Then CYO is for you. Wait, it’s for everyone! Be a Make-up Maverick, Let’s Make It Up Together…


We reckon our products have pretty smart uses; they’re insanely versatile and multi-tasking. We want to help you use them in new ways to create cool looks and finishes. That’s why we came up with #MIXLAYERHACK™, to help you do just that. Giving you the freedom to create. Be a Make-up Maverick. Create, Colour, Call It Your Own. Let’s Make It Up Together…

I am a beauty enthusiast and want to share the CYO love, how can I get involved?

Awesome to hear head over to our Instagram @CYOCosmetics now and send us a DM.

Why can’t I have my cake and eat it?

SAYS WHO?? What else can you do with cake?

CYO products look awesome, I live outside of the USA, how can I get my hands on your products?

Based in the UK or ROI? CYO is now available to buy online at and in Boots stores across the map. Head to, for local store availability of your faves. If you're in the USA, check us out on Walgreens online and in selected stores across the USA.

Is CYO only available online?

Not anymore, popping up in Boots stores across the UK & ROI, CYO is available in stores too. Not near a store, get over to to check out your online order options or shop right here. Pick your faves and we'll take you automatically to to complete your order and get CYO on its way to you. Exciting!!

What do I feed my unicorn?

Gluten-free rainbow cake, obvs.

Tell me, what’s in CYO products?

Easy; find your must have, check out each products information page to see a full ingredients list.

How long do CYO products last after opening?

Just like us, they’re all different. Grab your pack and look for the period after opening jar icon with a number inside e.g. 12m to check.

Where are CYO products made?

We’ve worked up a sweat of pigments and pearls travelling around the world to bring you the CYO range, check out each product pack for more info on the country it is made in.

Do CYO test on animals?

No way, that’s not our style. We don’t test nor commission any animal testing on our products nor ingredients.

Do CYO products contain palm oil?

Yes, we’re proud of our standards of responsible sourcing at CYO HQ. Certified sustainable palm oil is used in the manufacture of CYO products and our manufacturers are members of the Round Table on Sustainable Palm Oil (RSPO) and are working to increase the use of full supply chain certified palm oil materials.

Breakfast of champions?

Kale & raspberry smoothie. Last night’s pizza. Everything in moderation right?

Can’t find the answer you’re looking for? Get in touch...

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